“Breaking Up is Hard to Do.” – Neil Sedaka As small business owners that provide services, it’s safe to say that clients are critical to our livelihood. We invest money in marketing, assess pricing to incorporate overhead, contingencies, labour, professional...
Nonverbal communication is “the act of conveying information without the use of words.” It’s safe to say that nonverbal communication accounts for a large amount of our total communication. According to some researchers, the amount of nonverbal...
“Despite the fact that they’re paid in another way, everybody has to really feel appreciated.” – Roger Staubach In today’s workplace, many employees have one main requirement that’s higher on their lists than compensation; they want to be appreciated. They...
Here we go with holiday marketing again! We’ve been seeing it EVERYWHERE for weeks already. ‘Tis the season! We believe that businesses start planning for the following year’s campaigns while executing the current year’s marketing initiatives. In the...
Colours elicit emotions and evoke strong feelings, whether we are aware of it or not. It’s no different when it comes to choosing colours for your business. Choosing the appropriate colours for your marketing efforts could mean the difference between your brand...
On Thursday September 1st, our CEO, Karen Try met with Tyler Jeffery who is an Account Manager at The Business Development Bank of Canada [BDC]. In his role, Tyler works with small to medium-sized businesses to provide guidance and assistance in all areas of financial...