Everyone who creates and manages a social media account dreams of having a post (or posts!) go viral. But what does that even mean? Here’s how Urban Dictionary defines “Go Viral”: As used in reference to Internet content which can be passed through electronic mail and...
Social media involvement is extremely powerful, and savvy business owners realize they must not underestimate its importance. Customers are more likely to follow brands with whom they have past experiences and/or feel a connection. An engaging social media strategy...
The time has come. You have established a presence on social media for your company and already have fans and followers on multiple platforms. However, to continue growing your digital marketing efforts efficiently and effectively, it’s time for a realistic and...
There are numerous advantages to using social media as a business. The benefits include directing traffic to your website, merging SEO and advertising, broadening your audience, and fostering a sense of community around your brand. It’s an important aspect of...
In our recent blog post, “Which Social Media Platforms Does My Business Need?”, we touched upon the importance of including social media in your marketing toolbox and provided suggestions for deciding which platforms to use. In this post, we’ll take a deeper dive into...
As a business owner, you already know that social media is an essential tool to have in your marketing toolbox. You may also be aware that using the most appropriate social media platform(s) for your business can assist you in attracting new business while retaining...