“Don’t talk to strangers!” Parents have warned their children for decades. Evil often comes packaged in beauty and charm. And so, obedient children have refused to be lured by candy. Today’s online lures are clever, disguised and not obvious in many cases. Now that we...
In this digital age, having a website for your company is essential. However, keeping your website and its content up to date is equally important. Your website is, without a doubt, a representation of your company. In fact, it may be the only part of it that some...
Let’s face it… when you’re a small business owner, you have more important things to do with your time than gathering your bank statements, credit card statements, receipts, and deposit information for a bookkeeper. Not only is doing so quite tedious, but it also...
Establishing social media marketing goals is an important step in growing your business. Having an active and engaging social media presence is an important tool to invite customers to contact you. Social media platforms play a role in identifying and directing...
We’ve all had a bad customer service experience or two in our lives, but how often do we actually “complain” to someone who can turn a bad situation into a good one? According to a recent statistic, as many as 96% of us will say something about a...
Most small business owners agree that one of their most powerful marketing tools is their website. And, as you are probably aware, some websites are designed better than others. Have you ever visited a website and been disappointed by its appearance or complicated...