Social media involvement is extremely powerful, and savvy business owners realize they must not underestimate its importance. Customers are more likely to follow brands with whom they have past experiences and/or feel a connection. An engaging social media strategy...
The time has come. You have established a presence on social media for your company and already have fans and followers on multiple platforms. However, to continue growing your digital marketing efforts efficiently and effectively, it’s time for a realistic and...
There are numerous advantages to using social media as a business. The benefits include directing traffic to your website, merging SEO and advertising, broadening your audience, and fostering a sense of community around your brand. It’s an important aspect of...
In our recent blog post, “Which Social Media Platforms Does My Business Need?”, we touched upon the importance of including social media in your marketing toolbox and provided suggestions for deciding which platforms to use. In this post, we’ll take a deeper dive into...
As a business owner, you already know that social media is an essential tool to have in your marketing toolbox. You may also be aware that using the most appropriate social media platform(s) for your business can assist you in attracting new business while retaining...
Establishing social media marketing goals is an important step in growing your business. Having an active and engaging social media presence is an important tool to invite customers to contact you. Social media platforms play a role in identifying and directing...
